Sunday, December 23, 2007

Why The Autoresponder Is So Important To Help You Make More Sales

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Many people come to the internet to try to make money and want to make immediate money and sales. The truth is that selling products can take some time since most people only buy from sources they trust. If you create your own product or service it can take time and money to build up brand name trust. One of the good things about affiliate marketing is that you have the opportunity to market products and services from many Fortune 500 companies. You can find such companies at Commission Junction.

However if you are selling products that do not have much brand name trust then it becomes very important to collect contact information of your potential customers in order to market to them several times over the next few weeks. Research has shown that most people do not buy the first time they see a particular product or service.

It can take up to 7 encounters before a visitor decides to purchase that product. Creating a free newsletter through an auto responder like Aweber can help to build trust and also expose your product or service several more times to your potential customers to increase the likelihood of a purchase. It is important to create an informative and valuable e-mail series that is not just a sales pitch. Remember that most people are on the internet to get free information so offer it to them through your newsletter.

Creating a squeeze page can be a great way to make people sign up for your newsletter. A squeeze page is simply a single page that describes your newsletter series and forces people to sign up in order to get more information. Make sure that your newsletter is truly worth signing up for. You may want to offer a free valuable gift for new subscribers to help increase subscription rates. Make sure to use auto responders to help increase your online sales.

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