Wednesday, September 24, 2008

Adsense Colors

There are many conflicting thoughts about what colors work best for adsense purposes and to maximize click through rates. One of the best color strategies is to simply blend in the link colors on your ads with the main links on the rest of your site. Try to get the link sizes the same too if you can. The better your ads blend in with the rest of your site the greater the chance they will get noticed and thus get clicked on by targeted visitors.

The exact color of the ads may not be as important as the fact that they blend in. So if the links on your site are dark green then go with the same for the adsense ad title color. Also it is usually a good idea to make the url color the same as the body text of the ads as you want people to notice the ad title which is designed to get clicks.

Some sites stray from the standard black text color for content so if your text color is something else for your article text then you should also make the ad descriptions the same color too for the purposes of blending in with the rest of your site. Also pay attention to the background color of your ads. If your ads are located in a section where the background color is not white then you should change the background of your ads to match the same background color of the location that they are in.

Tuesday, September 16, 2008

Adsense Ad Relevancy

Getting relevant adsense ads to show up on your site is very important to ensure that you get the most clicks possible. Make sure that your keywords, description and title meta tags are optimized with relevant keywords for the content on the page. Do not create a page about too many non related topics but instead focus on a specific topic.

Also make sure to create content that is in demand and for which there is a market of buyers and sellers. Most popular topics like weight loss, sports and business have tons of advertisers so getting relevant ads should not be difficult if your site content is focused in these niches. Articles are very important if you want to create good adsense income as people usually come online to get free information and then as they read some content in an article they will sometimes notice one of your related adsense ads and click on them.

Many people claim that adsense pays too little however selling products online is not as simple as it sounds. There are many challenges to overcome like the competition and the fact that for most products people would much rather just go to the mall and buy something similar and get it much faster than waiting for shipping for an online purchase. However this does not mean selling product online cannot work for you. It is ideal to do both adsense and product selling to maximize profits.

Wednesday, September 10, 2008

Tracking Adsense Ads

Tracking the adsense ads on your site is very important as it will really help you to know how to better optimize your ads for greater returns. Google allows you to setup channels which are can be linked to specific ad units you place on your site which can then show you important tracking information like click through rates and cost per click for those ads.

If you do not have many sites then be sure to use channels for as many ads as possible. You are limited to 200 channels so if you do have a lot of sites then only use one channel per site to see how each site performs overall. The main key information that channel tracking will let you see is the click through rate of your ads.

If you find a particular site has a very low click through like under 1 percent then there are a few things you can do. Placing ads towards the center of the page and above the fold on your site can really help to boost ctr since this will get your ads noticed more often. Also integrating adsense ads into your article page content can also help to increase the click through rates.

Wednesday, September 3, 2008

Adsense Account Settings Advice

There are certain things you can do in your adsense account that can help to increase your overall adsense revenues. One thing you can do is to disable image ads so when you are selecting a new ad be sure to only use the 'text ads only' option. The reason for this is that image ads have a much poorer click through rate since they look like banners and people are very good at avoiding banners on almost any website.

Text ads blend into the content of your site much better and will thus attract a much higher click through rate which in turn will mean more clicks and increased income. A useful feature to use is the channel tracking that you can setup for each ad. This will allow you to see the performance of each ad such as click through rates which can really make a big difference in your income levels.

Be sure to track as many ads as possible as you never know which ones will perform well. Learn from the ones that do well and make adjustments to those that do not work as well and keep testing. If you really want to make significant money with adsense then you need to learn from Michael Cheney's Adsense Videos. You will learn how to make over $10k a month from just adsense alone without having to resort to black hat techniques that can get your sites and adsense account banned. Click here to learn more.